If you are planning to start an online store then this article is must for you. We suggest you read this article before starting your online store. Here, in this article, we will share with you ‘Why you should sell Digital Products in your Online Store’?
Please Note: Here the words ‘Virtual’ and ‘Digital’ are one and the same. It has been used interchangeably in this article.
Before starting with the article let us first understand the meaning of Physical and Digital Products.
Physical Products, as the name suggest are physical in nature like Clothes, Shoes, Electronic items etc. Whereas Digital Products are not physical in nature, they do represent something that can be sold like membership service, e-papers etc. If you are still confused with the definition then following example will clarify all your doubts.
Daily Newspaper is a physical product where as the online e-paper is a digital product.
Are you going to sell physical or digital products?
If you ask this question to a complete beginner for starting an online store then you will definitely get the answer ‘to sell Physical Products.’ This is because ‘Digital Product‘ is a new term and most of the people are not aware of this.
No matter whether you want to sell physical or digital products online but you must decide this beforehand. Because both the products require different strategies and e-commerce model for the promotion.
Why Should You Sell Virtual Products Online?
If you are thinking that you can make money online by selling the physical products only then you are wrong. Today, there are the people making lakhs of rupees by selling digital Products online.
For Example EmbroideryShristi – Dedicated website for Selling Embroidery Design Online. For more details, you can refer the below article
Below are the various reasons for selling Virtual Products Online.
Non-Perishable Products
Digital Goods are not Perishable in nature. It means it will never expire. You can store it for an indefinite period of time.
Unlimited Download
One can download the digital goods as many time as required. It will not get out of stock like physical goods. You can sell the same Products to more than one customers also.
No Sales Return
Since the products are available in electronic formats, sales return is not possible in this case. So, you don’t need to worry that your goods will get returned back once sold.
No Extra Expenses
Unlike Physical Products, selling digital goods does not involve any extra expenses like after sales service expense, packaging cost etc.
Low Cost
The cost of selling digital products is very low. You will not require a huge space for storing your goods. All you needs is an online store with a good hosting plan. For selling physical products you will require a huge space for storing it and logistic channel for delivering the same to the ultimate customer.
Flexible
Yes, it is very flexible to run an online store selling digital products. You can work from any place. You do not require to carry any product along with you.
So, it is better to start an online store selling digital products rather than physical products.
Takeaway Tips
We know it is easy to say that you should start selling digital products online. But, What type of Digital Products you should sell?
So, we have decided to share a list of virtual products that you can sell online
- Embroidery Designs
- ebooks
- Apps
- podcast
- Online Courses or Tutorial
- Movies and Music
- Photography
- Clipart
- PDF Instruction on DIY
- Domain Names
- Hosting Services
- Affiliate Products etc
So, above all are the list of some virtual products that can be sold online.
Feel free to contact us if you face any problem in selling digital products on your online store. We will be happy to help you out. You can also share your query or feedback in the below comment box.
Thanks for sharing this helpful article.
It’s like selling digital products online requires more technical knowledge than selling physical ones. Does it mean that before one can sell digital products, one should first know about ‘download’, ‘PDF’, ‘Apps’, ‘Hosting’ and other technical processes involved therein ? On the other hand, selling physical goods only involves the seller delivering the goods to the buyer at the designated place after the buyer has made the appropriate payment. So, can we say that selling physical goods online is easier, especially for beginners, than selling digital ones ?