If you want to know ‘How to Increase Google Ranking for Free?‘, then you are at right place. Below, we have discussed the ways of getting your website to the top of Google. It includes a Complete Guide to Increasing Google Ranking for Free.
According to one study, the top organic position received average traffic of 33% followed by 18% and 11% for the second and third positions respectively. So, if your website is appearing in the fourth position then the chances are very low that the organic user will visit your website.
The best place to hide a dead body is second page of Google.
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Below you will find the comparison of Organic Position between Google Search Result Page and Average Traffic Share
In the above Graph, you will find that the Traffic Share is inversely related to the Google Ranking. With the increase in ranking, there is a decrease in the traffic source. So, if you want to drive traffic to your website then it should appear on the first page of Google.
Remember, there is no magic button to get your website on the first page. You need to earn it. You need to work very hard on your site and optimize it fully.
Don’t worry, we will tell you how to do this.
We started our online journey in 2011 and learned all these techniques with the trial and error method. I will share all these techniques with you in the below article. But before starting with the article, let us understand the meaning and importance of the basic SEO terminologies in the below article
Learn SEO Terminologies in Easiest Language
Improve Google Ranking For Your Website
To rank your website on the first page, you first need to learn the working of the Google Search Engine. Refer to the below Infographic to know How Google Search Algorithms Work?
Here, the term ‘Search Query‘ is very important. If you want your site on the first page then you need to find the Keywords used in this Search Query.
Let us Understand the same as an example
Particulars | Case 1 | Case 2 |
Website | LoveUMarketing | LoveUMarketing |
Search Query | Marketing Website | Earn Money Online Website |
Monthly Volume of the Search Query | 100000 Per Month | 200000 Per Month |
CPC Rate of the Search Query | $3 | $4 |
If someone asks you, Which option will you select, then what will you reply? Of course, the second one. You will use the keyword ‘Earn Money Online. Because the CPC Rate and Monthly Search Volume are much higher than the other one.
Exactly, the same thing you need to do for your website. You need to use such kinds of keywords in your content.
To know how to find such keywords please check out the below article
How to Find Keywords On Your Website or Blog?
Wait, it is not yet over. This is only the first step. Besides this, you also need to ensure so many other things like the Loading Speed of the Website. Mobile Friendliness etc. Read below to know more about these factors.
Perfect On-Page SEO Of Your Website
This is the first and most critical factor in improving the Google ranking of your website. On-Page SEO plays an important role in determining the Quality of your content and thereby boosting your ranking.
Below are some On-Page SEO Techniques that you can use on your website
- Your Blog Title must be between 25 to 65 Characters
- Unique Meta Description
- Use relevant Meta Keywords
- Name the all Uploaded Images
- Avoid using Stop Words
- Blog Post must be greater than 300 Words
- Meta Keywords should also appear in the first paragraph of the article.
- Make Proper use of the Heading Tags
- Use Keyword in the Heading Tag
- Stop stuffing Keywords
- Use relevant and high CPC Keywords.
Use these On-Page SEO Techniques to optimize the content on your site and thereby rank on the first page of Google Search.
Check out the below article to known how to write a great blog post.
6 Tips To Write a Great Blog Post
Make A Mobile Friendly Website
According to one study, Mobile contributes more than 50% of Web Traffic. Below, you will find the device-wise contribution to Web Traffic.
Google Search is also considering the use of mobile-friendliness as a ranking signal. It gives more preference to a mobile-friendly website than others.
If your website is not mobile friendly then there are fewer chances that your website will rank on the first page and drive enough traffic to it.
Here, We also like to discuss the AMP (Accelerated Mobile Page). It is an open-source initiative to improve the performance of web content and advertisements on mobile.
In simple language, it is a project to improve the performance of the website over a mobile phone. If your website is using AMP then, it will load faster than other websites.
In the above Image, the term ‘AMP’ indicates that the web pages are optimized by the AMP Pages.
According to one study, it takes 22 seconds to fully load the website on Mobile. But more than 50% of the user left the website if it takes more than 3 seconds.
So, this is why the Google-backed project designed AMP Page to load websites faster over mobile. To know how to enable this on your WordPress site, please check out the below article
How to Setup AMP Page in WordPress?
Google’s Mobile-Friendly Test allows you to check whether your website is mobile-friendly or not.
Improve The Loading Speed of the Website
It is another critical factor in improving the Google ranking of your website. Google Search prefers those websites which load faster. So, it is very important to improve the loading speed of your website.
According to kissmetrics, 45% of people abandon a website that takes more than 3 seconds to load.
You can check the loading speed of your website at any of the below three websites free of cost.
- PageSpeed Tools
- GTmetrix
- Pingdom
Of course, there are many other tools to check the loading speed of your website but above three are the well-known tools in this area.
To know how to improve the loading speed of your WordPress blog, check out the below article
- What are the best ways to improve the loading speed of the website?
- How to Achieve a Google Page Speed Score of 90% or Higher with Your WordPress Website?
Images are the most critical factor in determining the loading speed of your website. If you want to increase the loading speed of your website then you need to Optimize your Images first. To know what is the best way to Optimized Images on the website, check out the below article
Best Way to Optimize Images on the Website and Increase Loading Speed
Increase The Number Of Good Backlinks Pointing to Your Website
Here, the term Good Backlink is very important. Getting the only backlink will not help your site. If you want to improve your Google ranking then the backlink should be from a good source.
It is also important to note that these backlinks should be natural. Google is capable to identify unnatural backlinks.
We know, right now many questions are arising in your mind. You will find the answers to those questions below.
- Backlinks from Por*, Gam*ling, S*x, etc sites are not good backlinks.
- Backlinks from a totally unrelated niche site and automatically generated backlinks are examples of UnNatural Backlinks.
So, it is very clear to improve the search ranking of your website, you need to earn backlinks. The shortcut Method will not work for this. If you have unnatural backlinks to your website then you can disallow the same in your Google Webmaster.
To know how to build backlinks for your website? refer to the below articles
- High Pr Profile Creation Sites List To Build Backlinks
- How to get Quality Backlinks on .EDU and .Gov Websites?
- High Pr Profile Creation Sites List To Build Backlinks
- How to build backlinks for the new website?
You can check out these backlink tools to check the number of backlinks pointing to your sites. This tool is totally free to use.
Two Important Tips to Improve Search Engine Ranking
First, to create a successful website, you can not neglect the importance of User experience. Create a website for your user, not for SEO. If your user doesn’t like your website then they will not come back to your site. So, User Friendliness is more important to create a successful website.
Second, at the end of the article, a question may be arising in your mind, How to get all the above information for your Website?
If the same question is coming to your mind then don’t worry, we have an answer to your question.
You will be happy to know that there are many free Audit tools available online. You can analyze your website using the free tool and get complete information about your website.
This Audit Report includes Loading Speed, Mobile Friendliness, Security, Backlinks, and many more things. We are using SEO Optimizer to check our website LoveUMarketing.
Below is the snapshot of one of the sections of the Audit Report of SEO Optimizer
Now your turn. Feel free to contact us if you feel any problem in any of the above sections. We will feel happy to help you. Further, if you want to share something with us then please share your message in the below comment box. You can also get in touch with us through Contact Us page ( link given in the Top Header Menu)